- Initially we launch – 6 styles – setting the footprints in Tamilnadu and Andhra Pradesh.
- In 2013, regional coverage was extended to Kerala and instant success we seen.
- With dynamic sales strategies, the growth became exponential in the coming years. The geographical expansion continued with NCR region.
- In 2016/17 financial year, over 50 styles for men, women and kids were added. The reason behind the instant success is thorough market research and building strong relationships with our channel partners.
Est. 2013 15 Products Worldwide Delivery
The vision of the brand is to establish itself as a brand for the youth and a symbol of freedom and aggression in thoughts and also provide the best value for the money a consumer spends.
The name contains the colour red which symbolises the daring aggression and the youthfulness.
- New styles were added every year. Consumers’ taste is identified and it is taken with the highest priority than the promotional methods. We never compromise on quality and that is our core strength.
- We are projecting a Compound Annual Growth of 15-20 percent in the coming financial year and steadfast expansion in geographical coverage.
- With proper research and implementation, the growth is compounded every year. We are confident of building strong individual attitude through the brand and the concept behind every product that is going to be launched.